What are the advantages of SEM?

When you are doing Search engine marketing, regularly, then you can get regular leads for your business.

  • Regular traffic to the site,
  • Regular leads are generated
  • Regular sales conversions
  • Regular profits

Follow the Rules

When you want, all of these to be regular then you need to be hiring the best of the SEOs in the business to do the SEM for you using the latest and the legit techniques to promote your businesses online. Remember, the word legit, though. If it is not legit then you are out of business in no time. Yes, that is true. Read more about penguin, panda, and humming bird onslaughts and the millions of websites that were shut down overnight. Therefore, get results that are outstanding but follow the rules if not there can be a disastrous shut down in no time.

Know about Strategies Beforehand

There are not just penalties but the site will be banished out of the web forever. There are black listed companies that could not come up after the audits conducted by Google in that way. So, when you are hiring the SEM professionals, talk to them about their strategies used.

There are not too many professionals who are well capable of doing Search Engine Optimization also. Under the circumstances when you are not certified in your Search Engine Optimization skills then you are out of date. We have to remember that for getting the best profits out of your site you have to first hire the right set of people who can work wonders.  Web designing needs a lot of dedication from the designers.

Look at the code of your site

Similarly, Search Engine Optimization is something that will need professionals to work in various ways. Coding must be changed if necessary as per the instructions that are coming from the mentors. Changing to the search engine algorithms is essential. The search engine is what we are depending on traffic at any given day.  The number of search engines to focus is not too many, though.

Stick to your niche

There are search engines that are not even recognized by the net users. So you have to make sure that what search engines you have to focus first. When the search engines are selected according to your interests to the relatedness of your niche, then the next step is to optimize the content on the pages to that search engine in particular.

If you have selected a number of search engines and that is going to help you to get more traffic for your web pages and number of pages that you are having in your website will increase the chances for traffic. So many websites or lots of traffic regularly to satisfy a well-established business brand will always have a great site. Look at the casino sites for example. 

The number of websites that are in the casino, gambling and betting field are only increasing in numbers. Yet, there are a few websites that are having sufficient amount of quality content. When the pages are more on any site then the professional has a lot of work to do. SEO and the SEM team must work in unison for best results in that case.

Life: My Experience as a SEO Marketeers

Hi guys, John here.

Today’s new article in Original Icons we would like to talk about my experience as Web Designers / Developers and SEO Marketeers.

This is my story, my name is John I have 27 years old and this is how I started.

I grew up in a little city “Lima” since I was 13 years old I’ve been always passionate about computers. I used to love playing a game called Habbo

I ended up so fascinated about that game that I started questioning myself how can I create or modify some of the things in the game… and that’s how i started with coding. After 2-3 years I became an “average” visual basic, flash programmer.

After that I decided hey, I’d like to create a webpage for this game so that’s what I did… it was a very $#%# site built with HTML and CSS 2 (Yes, CSS 2) then after that i grew up in knowledge looking at our sites and wondering how I could do something similar that put me to learn some PHP, MYSQL, Javascript, Ajax and more… at the age of 18 I stopped playing that game. I got into some troubles with some companies because altering their own sites (friendly, nothing harmful) for this companies… and I got hired by one the websites i “modify” without their permission. At the age of 21 I was able to create beautiful, hand-coded websites with a pretty decent salary but then I was wondering… how do I start my own business I don’t want to be paid every week I want that as a recurring monthly salary… and that’s when I created my Monthly SEO services and I started bringing traffic to this site from social media, organic and more… and that’s my life I’ve been creating over 5 business in the internet and I leave a “decent” life with my girlfriend and my computer.

Hope you guys like the way I got started into online business.
John S.


How to treat your images for SEO Purposes.

A big part of the Search Engine Optimization (SEO) are the images you upload to your online business, website.
If your missing the following you might not be taking advantage of the full potential traffic that your site can generate.

-Always Upload a Picture

No matter what the topic’s about, you must include at least one picture. When the Google crawler goes to your site he’s expecting to read a <img> tag with an image. If there’s none for google purposes it’s a -1 points. (Look it, that way.). So remember: Always at least ONE picture IN content. (Not just the featured image) include a picture IN content. In between the paragraphs of your content.

-High Quality Images For SEO

Don’t upload pictures 100×100, your site is your identity treat your site if you were a visitor. A professional website wouldn’t use pixeled deteriorated images.
Try to only upload quality pictures to your platform otherwise, your visitors wouldn’t believe that much on what they’re looking at.

-Relevant Images to the Topic

Having relevant images on your blog post, article or on your main page is something we all know Google likes. Try to use the most relevant pictures related to the content your posting. If your script is about Your Band, your music etc… you should upload at least one picture related to your band a concert, a picture of the band etc.. don’t upload a cat or a baby because Google says that’s something we all like.

-Rename the Filename

If you’re google and you’re not able to read images what you’ll read? 1. the alt attribute and 2. the filename. If your filename is “1234921kdix.jpg” what would google understand?  Easy, just rename the picture your uploading to: my_band.jpg or live_concert.jpg. Try to help google as much as possible doing this.

– Include the ALT Attribute

Google ALWAYS reads the ALT attribute of any image you’ve on your website. And from there they even place that image on their www.google.com/images
on your image never forget to include: <img src=”filename.jpg” alt=”what’s this image about?”/> it’s very important to include the ALT attribute in your image tag.

– Image Compression

As a requisite it’s very important the page load speed. in fact even google helps you to get in shape with their own tool. Compress your image with many online services available. Try not lose quality of the picture and compress it. that way the image will not be a con against the user experience.

For google a very important factor is the Page Load Speed of your site. If you’ve many images without compression that’ll deteriorated your score with google.
So now you know don’t upload any picture without compression.


Hope you guys liked this points related to images on your site for SEO purposes.
I’ll be back very soon.
Matt: Marketing Team in SEO Miami

Welcome to OriginalIcons.com


We’ve launched this site back in 2002.
Collecting over 55 thousand icons all around the internet.

Back in 2005 – 2006 we were one of the main platform’s for icons where many webmasters, programmers, designers will come to our website to grab their icons (Free) and place them in their website.

Years went passing by and we were losing popularity, in 2012 i totally stop innovating on the website and i let the project die
Today, We’ve reopened the website to talk about how important is the marketing, visual marketing here in originalicons.com we will be exposing multiple techniques, tips and tricks related to visual marketing, SEO and more.

Hope you guys like it.